In simple terms, branding is defined as a marketing practise of creating and shaping your business into its own unique identity. However, branding isn’t just about aesthetic logos and designs which many still mistake it for. Branding is a tool for businesses to make a lasting and memorable impression. It creates feelings of familiarity and reassurance for potential clients to help your business build trusted relationships and keep them coming back for more.
Graphic Design Blog Archives
We have made some predictions for next year in regards to what the web design trends are going to look like and how they will differ from last year!
We all know Black Friday, along with the Cyber Weekend, is fast approaching and if you haven’t already thought about how to capitalise on this then now is the time. Marketing is a huge factor in this game, so we are here to tell you how to get your marketing ready for the busiest time of year.
A graphic designer and an artist are similar in that they are both creatives, however, a graphic designer has to be more strategically driven to find the solution for their client. We designers have to follow a series of steps before we can begin the actual design work…