TUESDAY 18TH AUGUST 2020

The one where we designed…

PACKAGING FOR COFFEE MASTERS!

Over the last few months, we have been working with our friends at Coffee Masters to help create a new brand for their luxury drinks range. The first product launched in the ‘Indulgence Collection’ is their original hot chocolate blend – and anyone that knows the team knows that we love sweet treats so we couldn’t wait to get our hands on this to give it a try!

First we needed to create a brand and concept for the packaging of the tin. We worked with the Coffee Masters team to create branded packaging that could be changed easily depending on the product that was inside, whilst maintaining a consistent look across the range and have the ability to be identified with ease on a shelf.

We chose big text to appear on the tin so that it could be read quickly & easily by café staff who are making drinks all day every day. The coloured stripe in the middle will also change depending on the product that is in it, further helping someone identify what product they are picking up. This is particularly important for the products that are Vegan or have different dietary requirements.

Once the design was finalised, it went into print and was stuck onto the 2kg tins full of the chocolate goodness. We then were asked to take some photos of the tin for use on marketing materials, particularly on their Amazon shop and website landing page.

After all that, our in-house trained barista Alicja stirred up a concoction for herself & Katie, we gave it a little try and of course it was as delightful as we expected!

If you are looking for a creative team to help you make your new product look beautiful & stand out, but remain practical, give us a call on 01562 747411 or email kidderminster@nettl.com and we’d be happy to chat!

Over the last few months, we have been working with our friends at Coffee Masters to help create a new brand for their luxury drinks range. The first product launched in the ‘Indulgence Collection’ is their original hot chocolate blend – and anyone that knows the team knows that we love sweet treats so we couldn’t wait to get our hands on this to give it a try!

First we needed to create a brand and concept for the packaging of the tin. We worked with the Coffee Masters team to create branded packaging that could be changed easily depending on the product that was inside, whilst maintaining a consistent look across the range and have the ability to be identified with ease on a shelf.

We chose big text to appear on the tin so that it could be read quickly & easily by café staff who are making drinks all day every day. The coloured stripe in the middle will also change depending on the product that is in it, further helping someone identify what product they are picking up. This is particularly important for the products that are Vegan or have different dietary requirements.

Once the design was finalised, it went into print and was stuck onto the 2kg tins full of the chocolate goodness. We then were asked to take some photos of the tin for use on marketing materials, particularly on their Amazon shop and website landing page.

After all that, our in-house trained barista Alicja stirred up a concoction for herself & Katie, we gave it a little try and of course it was as delightful as we expected!

If you are looking for a creative team to help you make your new product look beautiful & stand out, but remain practical, give us a call on 01562 747411 or email kidderminster@nettl.com and we’d be happy to chat!

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